How to Win on Google with Small Business Marketing Analytics

There is no doubt you have heard the phrase; content is king. While that isn’t necessarily inaccurate, I’m here to tell you DATA is the true king for growing your business. Proper data collection is the pillar of small business marketing analytics. Data informs every business decision, from content strategy, social media posts, branding, and…

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Four Techniques for Using Local SEO to Dominate Your Small Business Niche

Local SEO has become a preferred strategy among small businesses for establishing authority in their industry in a fiercely competitive digital marketing landscape. This leads to a focus on maximizing your online presence for local searches, which will, in turn, help you outperform your rivals and draw more local business by ranking higher on Google.…

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